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Why pay for a book at all?
When you think about it, there’s really no compelling reason to buy a book that you don’t need to read right now and own forever. The local library, after all, will be happy to lend you a copy.
And if you want to be is informed, there are plenty of ways to find out what’s in a typical non-fiction book. The idea isn’t protected, the Cliffs Notes might suffice.
And yet we buy books. Some of us (pointing finger at myself) buy a lot of books.
A book is a fabulous souvenir, a long-lasting, easily displayed, easily shared, makes-you-happy remembrance of an idea. Buying a book is a little bit of philanthropy, a way to support an author you respect. A book, multiplied, is a personal library, and a personal library is a testament to your curiosity, generosity and intellect.
Which leads to our line of collectible books. Do the Work, our latest bestesller, comes in a $65 collectible edition. Limited to just a few hundred. Signed by the author. (Benefiting the author). And packaged with a laser engraved hunk of steel that you can slam on your desk, throw through a window or lend to a friend. Who definitely doesn’t own one.
Collectible editions aren’t for everyone. Which is precisely the point. I wish other publishers would sell them to readers like us. If you keep buying them, we’ll keep making them.