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Books and publishing are two different things

March 29, 2012
by seth godin

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This fabulous journal by Craig Mod talks about his creation of a product (as part of a team) and the chronicle of that journey in a book.

The book will never be published in the sense that publishing is a risk-taking business venture that involves a sale. But the magic of its bookness still matters.

If we can have books without publishing, we can also have publishing without books.

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