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I’ve written a few posts about how I’d maximize the value of e-readers. Here’s the first and the second.
Four years later, one of the things I’ve been agitating for–using the knowledge of how much time people spend reading a book and how many finish it–is starting to become real. Phil found this article in the WSJ.
Wouldn’t it be great if you knew what percentage of people who bought a book, finished it?
Also interesting: my theory about non-fiction books is validated. When they’re electronic, people vastly prefer short ones. I think holding the book in your hand gives you one measure of value (heavy!) while reading a short one electronically gives you the satisfaction of knowing you finished it.
Article by seth godin
Seth Godin is the founder of The Domino Project and has written twelve books that have been translated into more than thirty languages. Every one has been a bestseller. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.
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